R 281556Z APR 25 MARADMIN 205/25  MSGID/GENADMIN/CMC MRA SEC WASHINGTON DC//  SUBJ/CALL TO ACTION – EMPOWER THE MANPOWER, PERSONNEL, AND  ADMINISTRATION COMMUNITY: SUBMIT, SHAPE, SUCCEED//  REF/A/MSGID: DOC/M&RA/YMD: 20241115//  REF/B/DOC/CPG 39TH COMMANDANT OF THE MARINE CORPS//  POC/ARRIAGA, ERIC/MGYSGT/MRA SECRETARIAT/TEL: 703-432-9738/ EMAIL: [email protected]//  POC/HASTINGS, EMILY/CAPT/AAG LEAD/TEL: 703-432-9977/ EMAIL: [email protected]//  NARR/REF A IS THE SIGNED MPA BOARD CHARTER BY DC M&RA. REF B IS THE  39TH COMMANDANT’S PLANNING GUIDANCE.//  GENTEXT/REMARKS/ 1.  Situation.  Per the references, this MARADMIN  serves as a formal call to action to the Total Force-Active and  Reserve components. The Manpower Personnel and Administration (MPA)  Board invites Marines across all ranks and communities to identify  administrative inefficiencies and propose forward-leaning,  field-informed solutions to modernize Marine Corps Administration.  This effort is grounded in the belief that Administrators—those  closest to the challenges—are best positioned to shape future  solutions that enhance warfighter readiness and lethality while  addressing the complexities of modern administrative demands,  streamlining processes, and creating a unified approach to support  Marine Corps objectives.  2.  Mission.  From the release of this MARADMIN through 30 May 2025,  the MPA Board will conduct a service-wide campaign, soliciting  submissions via the MPA Board Portal.  Submissions should propose  solutions that transform administrative processes into a more  automated, secure, auditable, and Marine-centric enterprise. This  campaign directly supports the 39th Commandant’s Planning Guidance  and broader modernization initiatives across Manpower and Reserve  Affairs (M&RA).  3. Execution.    3.A. Commander’s Intent.  Empower Marines to identify challenges,  propose meaningful reforms, and shape the future of administrative  support across the force.  3.B. Focus Areas. Marines are encouraged to submit proposals  addressing one or more of the following areas:  3.B.1. Data Integration and Analytics: Improve real-time  decision-making and eliminate data silos.  3.B.2. Talent Management and Lifecycle Modernization: Streamline key  administrative actions, such as assignments, promotions, and  separations.  3.B.3. Enterprise Content and Record Management: Digitize, centralize  and secure documentation workflows.  3.B.4. Standardized Business Process Reengineering: Create repeatable  efficient workflows in place of outdated and inconsistent processes.  3.B.5. AI-Powered Virtual Assistants and Chatbots: Reduce  administrative burden and increase efficiency through automation.  3.C. Submission Criteria.  Marines must respond to the following  prompt: “Imagine you could make one impactful change to improve  Marine Corps administration. Based on the problem you identified,  what change would you recommend, and how would it benefit the Corps  broadly?”  3.C.1.  Each submission must include:  3.C.1. (A)  Problem Statement and Recommended Change  3.C.1. (B)  Reference to Relevant Policy (e.g., MCOs, MARADMINs)  3.C.1. (C)  SWOT Analysis (Strengths, Weaknesses, Opportunities,  Threats)  3.C.1. (D)  Alignment to the Commandant’s Planning Guidance  3.C.1. (E)  Estimated Cost (No Cost, Low Cost, Moderate Cost, High  Cost, or Unknown)  3.C.1. (F)  Submitter Contact Information  4. How to Submit. Submissions will only be accepted via the official  MPA Board Portal located in the Manpower, Personnel, and  Administration Communities page in the announcement section:  https:(slash)(slash)communities.marinenet.usmc.mil/manpower-personnel -administration/  5. Coordinating Instructions.  5.A.  Submissions will be reviewed by the Administrative Advisory  Group (AAG).  5.B.  If selected, proposals will advance to the Administrative  Advisory Board (AAB), an O-5/O-6 level governing body.  5.C.  Final decisions will be made by the Executive Steering  Committee (ESC).  5.D.  Submitters may be contacted to refine proposals or provide  additional information as needed.  6. Administration and Logistics.  Primary POC: Capt Emily Hastings,  AAG Lead, emily.hastings  (at)usmc.mil.  Alternate POC: MGySgt Eric Arriaga, M&RA Secretariat,  eric.arriaga(at)usmc.mil.  7. Command and Signal.  7.A. This MARADMIN applies to the Total Force.  7.B. Updates and amplifying instructions will be posted to the MPA  Board Teams site.  8. Release Authorized by Lieutenant General Michael J. Borgschulte,  Deputy Commandant for Manpower and Reserve Affairs.